Cass Sunstein

Cass R. Sunstein (1954) is a behavioral economist, who currently is the Administrator of the White House Office of Information and Regulatory Affairs in the Obama administration.

Cass Sunstein

Laundry Learnings

Is it resistance or is it poor design?

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Gamers Will Save Our Economy (Part 4)

Here is a 12 min presentation by Seth Priebatsch – a proud college dropout – explaining us essential things about the gaming fabric that is being installed on top of our social fabric.

Priebatsch

Power to the Architects

As we closed the first decade of this century, Elephants entered the scene of Organizational Change Management, but at the same time our profession became more actionable. After decades of literature that mainly explained the process of change, the focus is now on how we can shape our environment.

Homer choice architect

Meet my Dad

What is the value of feedback when I can’t frame it, understand it or act upon it? Will I be labeled ‘resistant’ if I ask to reframe it over and over again? Feedback – yes but… feedback that is not actionable and measurable in my world will not empower me.

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Is Your Communication SRC-proof?

Communication is not the message sent but the message received. But when the receiver reacts opposite to our expectations we tend to blame the receiver. You are right and they are wrong. There is a name for this game; it’s called “game over”.

nudge