At TEDxSydney, Rachel Botsman says we’re “wired to share” – and shows how websites like Zipcar and Swaptree are changing the rules of human behavior.
Take a seat on the other side of my eyeballs. You will discover that I look at the world through a pair of bell-curve-shaped lenses. I keep tinkering until they make sense. So there you go: Ten Tinkered Bells!
The Three Strategies for innovation.
“If things start happening, don’t worry, don’t stew, just go right along and you’ll start happening too.”
— Dr. Seuss
“Long tail” refers to the “other” 98% of a bell-curve that shapes supply and demand. This book is an eye opener in the sense that it makes us look at the size and potential of the mass of products that are not hits.