We do one marketing action each year and it consists of sending an original card. A lot of time, effort and money goes into such a project. This year we have decided to devote our money to Bednet.
Bednet links 6 to 18 year old children in Flanders who are suffering from long term and chronic diseases to their own classroom through the Internet. This way, they can follow as many courses as possible during their absence and stay in touch with their teachers and class mates. Bednet is carrying out pioneers’ work in this field and is working on a structural solution for all children with long term diseases.
Therefore the time and effort that would otherwise go to the creation of a card was now spent on the creation of this video.
Also have a look at the below video (in Dutch) explaining how Bednet works. It is a project worth talking about and it is managed by a team worth boasting about.
Happy New Year,
Joeri & Luc.
