The “Why” guy
Tuesday, August 25th, 2009The below video shows Anthony Robbins – the legendary coach – in action at the TED conference. We see how he condenses his life’s work into 20 minutes in very compelling way. He discusses the "invisible forces" that motivate everyone’s actions — and high-fives Al Gore in the front row.
Some of the things that I take away from this video:
1. The defining factor is never resources, it’s resourcefulness.
2. His understanding of human needs (the art of fulfillment):
——
Needs of the personality
- Certainty
- Uncertainty (variety)
- Significance (feeling unique)
- Connection & love
——
Needs of the spirit
- Growth
- To contribute beyond ourselves
3. Robbins found a pattern throughout the years, which he summarizes in three steps:
- What is my focus?
- What does it mean?
- What do I do as a result of that?









